MGED is the “aka” brand of Pearle Vision – Maple Grove, one of the top recognized brands in the industry whose Maple Grove franchise is the top producing store in the nation. MGED asked RTM to help with a sister brand re-fresh as well as a strong marketing campaign to increase sales volume exponentially. They began with a new logo design with the intention of moving into a more minimalist brand look, tone, and feel followed by cheeky imagery to marry the vibe of the staff.
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